George Yacoubian,  serves as an Organ Procurement Public Awareness and Community Education Manager, multilingual with a B.A. in Human Resources Management and certifications including Certified Digital Marketing Specialist (Digital Marketing Institute), Essentials of Leadership (University of Miami), and diplomas in Occupational Safety and Health Management and Leadership Management. Brings extensive experience in public relations, brand management, and strategic communications across corporate, nonprofit, and international contexts. Skilled in digital marketing, content creation, social media strategy, and stakeholder engagement. Proven record of developing strategic partnerships, leading outreach campaigns, and using analytics to optimize performance. Passionate about building inclusive, mission-driven initiatives that foster community relationships and inspire meaningful action.